by Roberta Murphy Blogging has become a key marketing tool for real estate agents. Michelle Mowad, a talented writer for the San Diego Business Journal, called last week inquiring about real estate blogging and the impact it is having on our San Diego real estate business and life. We talked about Web 2.0 social networking sites like MySpace and how blogging is such a natural communications platform for real estate…
Avoid These Home Buyers Like–the Flu
by Roberta Murphy Todays real estate market is different for all, including luxury home sellers, their agents and home buyers. Though multiple offers have returned on a selected basis in the San Diego and Manhatttan real estate markets (well-priced, well-located and well-appointed homes), it is still a buyers market. And with many buyers returning to these markets, sellers and their agents need to be wary of certain types of…
ipayOne Real Estate Going Down the Hole?
The Carlsbad, CA discount real estate broker, ipayOne is no longer taking any new real estate listings and will be liquidating its assets. The once high-flying brokerage spent hugely on advertising, even purchasing for $2.5 million the five-year naming rights to the San Diego Sports Arena which was renamed the ipayOne Center. Their real estate business was primarily centered in the San Diego area, and there were reported plans to…
Fun Recipe for a Luxurious Lawn
by Roberta Murphy Paul Michael at Wise Bread swears that this lawn tonic recipe will do wonders for grassy yards, especially since it is the secret recipe of former Colorado golf groundskeeper Tim Heffron. It is also a recipe shared each year on his local Colorado station. Pauls article offers much more detailed explanation of how each ingredient works, but well provide his secret recipe here: Gather from your…
The Mortgage Graveyard: RIP
by Roberta Murphy The inevitable has happened. Fallen mortgage companies now have their own graveyard and we can also see those headed in that direction. Want to know which mortgage lenders are dead, struggling or being acquired? The Mortgage Daily has created a new online destination: THE MORTGAGE GRAVEYARD Here we can see the fallen, the failing, and those that have been acquired all the way back to 1999 -and…
The Home that Heals Itself
by Roberta Murphy Nano technology to repair homes damaged by an earthquake? A home that heals itself? It boggles the mind, but Knauf, a German building manufacturer, is working with several universities on that very technology. They are building a luxury tech villa in the mountains of Greece with special walls containing nano polymer particles that liquefy when under pressure. This liquid then flows into the building cracks, where it hardens into solid material. (For those…
La Costa Dream Home
by Roberta Murphy Its no secret that I am a fan of the Chopra Center and of the La Costa Resort and Spa or that I am a Realtor living in this coastal Carlsbad paradise. I have a special affection for the old Rancho La Costa and for the legendary homes surrounding the La Costa golf course. And we just obtained a listing for a very special La Costa property….
Easy Test for Spoiled Food?
by Roberta Murphy Science Daily reports today that a consumer test kit may soon be available that will quickly reveal whether you are approaching spoiled food that is safe to eat. Researchers at the University of South Carolina report that their dipstick test has a 90 percent accuracy rate and could help prevent many of the illnesses and deaths caused by food poisoning. These food-borne ailments sicken several million people…
Sleeping under the Stars
by: Roberta Murphy in the luxury of your own bed and awakening to blue skies and scattered clouds. Sounds like heaven to me. And it might be a reality for a luxury camper, or someone clever enough to commission magical artwork from a talented artist such as Rip Read. Sleeping under the stars is now a possibility because StarMurals Startist, Rip Read, has returned to Southern California from his sojourn…
Street and Neighborhood Gossip….
by Roberta Murphy Well, sort of. Web 2.0 and interconnectivity has drilled down to a new level of local, with the online premier of Street Advisor this week. This fun site allows residents to rate and write about the streets on which they live. The reviewer can rate the livability of the street, the neighbors, convenience to shopping, medical care, schools and restaurants and more. But is it really gossip?…










